Which of the Following Is Most Likely a Characteristic of the Millennial

question 66

Multiple Choice

Which of the following is most likely a characteristic of the millennial generation?

• A) They typically avoid using technology while buying products.
• B) They are more likely to engage with brands using mobile or social media.
• C) They are the wealthiest generation in Canada to date.
• D) They are a smaller population than Generation X.
• E) They have very little knowledge of using digital media.

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Definitions:

Ad Hoc Alliance

A temporary coalition formed for a specific task or objective, not intended as a permanent partnership.

Merger

The combination of two or more companies into a single entity, typically to gain competitive advantage or expand market reach.

Backbone Organization

The lead entity in a collaborative initiative that provides infrastructure, coordination, and support to achieve shared goals.

Collective Impact

A structured form of collaboration where different organizations come together to solve a specific social problem.