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Bullfrog Power Does Exactly What the Customer Wants

question 99

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Bullfrog Power does exactly what the customer wants. These customers are willing to pay a premium for a way to contribute to the solution to climate change by using renewable power sources. This approach could be most accurately described as practising marketing.


Definitions:

Louis Armstrong

An influential American jazz musician known for his trumpet playing, distinctive singing voice, and significant impact on the development of jazz music.

Life History

An in-depth account of an individual's experiences and the societal context in which they occurred, often used in qualitative research.

Historical Research

The study of past events or phenomena, using sources like documents, oral accounts, artifacts, and other archival material to understand and interpret history.

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