Compared to Adapted Global Marketing, Standardized Global Marketing

question 76

Multiple Choice

Compared to adapted global marketing, standardized global marketing .

• A) uses the same marketing mix worldwide
• B) usually results in diluted brand power over time
• C) relies on social media to develop customer relationships
• D) adjusts promotional efforts to address cultural differences in target markets
• E) results in additional marketing and manufacturing costs

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Definitions:

Human Resource Professionals

Specialists in managing and developing an organization's workforce, including recruitment, training, benefits administration, and compliance with labor laws.

Managerial Positions

Jobs that involve overseeing and directing the functions and activities of employees, departments, or organizations.

Time-And-Motion Studies

The analysis of work processes to improve efficiency by reducing wasted motions and optimizing task performance.

Knowledge-Driven Economy

An economy where growth is primarily based on the production, distribution, and use of knowledge and information.