Which of the Following Statements Is True of a Product

question 13

Multiple Choice

Which of the following statements is true of a product sales force structure?

• A) A product sales force structure is characterized by specialization along product lines.
• B) A product sales force structure is used when a company has only one product line.
• C) A product sales force structure uses a single sales force across different product lines.
• D) A product sales force structure requires every salesperson to be an expert in all the product categories of the company.
• E) A product sales force structure organizes the sales force along customer or industry lines.

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