The Manufacturer of Two-In-One, a Combination Shampoo and Conditioner, Shrink

question 42

Multiple Choice

The manufacturer of Two-In-One, a combination shampoo and conditioner, shrink wraps a 4-ounce foil packet of a smoothing hair pomade to its combo product. Which of the following promotion tools is being used in this case?

• A) advertising specialties
• B) coupons
• C) samples
• D) price packs
• E) rebates

---

Definitions:

Volume Variance

The difference between the expected (budgeted) volume of activity and the actual volume, and its impact on the budgeted costs.

Control

The process of gathering feedback to ensure that a plan is being properly executed or modified as circumstances change.

Budgets

A financial plan for a defined period, often one year, detailing projected revenues and expenses.

Responsibility Accounting

An accounting system that measures the financial performance of different business segments or managers responsible for certain business operations.