Tends to Legitimize Products, Is Very Expressive, Allows Brand or Company

question 60

Multiple Choice

tends to legitimize products, is very expressive, allows brand or company dramatization, and can build up a long-term image for a product.

• A) Telephone marketing
• B) Direct mailing
• C) Television advertising
• D) Door-to-door selling
• E) Printed-catalog marketing

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Definitions:

Graduation Ceremony

A formal event where students receive their academic degrees or diplomas, marking the completion of a particular phase of education.

Sports Awards

Recognition given to athletes, teams, and other stakeholders in sports for their performances, achievements, and contributions.

Manifest Function

Consequences of behavior that are intended and overt (such as going to a funeral to pay respects to the deceased person).

Latent Function

Latent functions are consequences that contribute to adjustment but were not intended. For example, a latent function of attending a funeral is that it becomes a family reunion. Latent functions are the sociological explanations of a given action.