As a Sales Promotion Tactic, Why Do Marketers Prefer Using

question 129

Multiple Choice

As a sales promotion tactic, why do marketers prefer using rebates?

• A)because customers often fail to redeem them
• B)because they offer the customer a chance to actually try the product
• C)because they offer incentives that encourage satisfied customers to become repeat customers
• D)because they are most effective on everyday purchases
• E)because they are easy for the customer to use

---

Definitions:

Federal Securities Acts

Laws enacted by the U.S. federal government designed to regulate the securities industry and protect investors from fraudulent practices.

Significant Losses

Large or impactful financial, material, or reputational reductions experienced by individuals, organizations, or entities.

Private Securities Litigation Reform Act

A 1995 United States federal law that increased the standards for initiating securities fraud litigation to protect companies from frivolous lawsuits.

Illegal Conduct

Activities or actions that are forbidden by law, regulations, or statutes.