Professionally Speaking, the Same Marketing Principles Used in Business Settings

question 69

Multiple Choice

Professionally speaking, the same marketing principles used in business settings can help you market yourself and help you to reach your professional goals.

• A)the process of targeting and selecting a group of consumers or organizational buyers in order to promote a product or service with the aim of achieving a profit.
• B)the process of creating, communicating, delivering, and exchanging value to customers and managing those relationships in ways that benefit the organization and its employees, customers, investors, and society as a whole.
• C)the set of activities needed to produce and deliver a product that produces the highest return on investment.
• D)the process of managing the supply chain to ensure that products are delivered where and when customers want them.
• E)any activity used to advertise and promote a product or service.

Examine the critique of structural functionalism and the emergence of critical theory.

Understand social Darwinism and its proponents and critics.

Identify Erving Goffman's theories on social interaction and presentation of self.

Understand the evolution of feminist theory and its primary focuses.

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Definitions:

Internal Integration

The process of ensuring cohesive relationships within an organization, enabling effective communication, collaboration, and shared culture among members.

Cultural Symbols

Objects, figures, or colors representing a particular culture's values, traditions, or beliefs.

Shared Behaviors

Actions or practices adopted by members of a group or community, contributing to a common culture.

Norms

Standards or expectations that are accepted by a group of people dictating what is considered normal behavior within that group.