Which Era in the History of Marketing Began in the Early

question 6

Multiple Choice

Which era in the history of marketing began in the early years of the United States and lasted until the mid-1920s when the growth in production outpaced consumer demand?

• A)sales orientation
• B)marketing concept
• C)customer orientation
• D)relationship marketing
• E)production orientation

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Definitions:

Dissociation

A mental process of disconnecting from one’s thoughts, feelings, memories, or sense of identity.

Role-Playing

A method of learning or behavior change that involves acting out a role, possibly as oneself or as another person.

Divided-Consciousness

A theory suggesting that during hypnosis, the consciousness is split; one part responds to the hypnotist's suggestions, while another part, a "hidden observer", remains aware of reality.

Paradoxical Behavior

Actions that appear contradictory to the expected behavior or outcome.