When It Comes to the Order to Follow in Content

question 95

True/False

When it comes to the order to follow in content marketing, research shows that the quickest route to building a solid foundation of trust is to lead with user-generated content.

---

Definitions:

RFP

Request for Proposal; a document issued by an organization to solicit proposals from potential suppliers or service providers.

New Specifications

Updated or newly established requirements or criteria for the design, performance, or construction of a product or system.

Straight Rebuys

A purchasing situation in which a buyer reorders an existing product or service from the list of acceptable suppliers without seeking new information or investigating other suppliers.

Sales Rep

A professional responsible for selling a company’s products or services, often directly engaging with potential buyers to generate sales.