Which Social Media Metric Helps Marketers to Evaluate How Conversations

question 116

Multiple Choice

Which social media metric helps marketers to evaluate how conversations about one brand compare with conversations about its competitors?

• A)applause rate
• B)sentiment analysis
• C)amplification rate
• D)share of voice
• E)conversation rate

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Definitions:

Direct Methods

A way to prepare the cash flow statement where actual cash flow information from the company’s operations is used, directly showing sources and uses of cash.

Operating Activities

Activities that constitute the primary or main activities of an organization, such as sales of goods or services, and are reported on the statement of cash flows.

Operating Expenses

Costs associated with the day-to-day functions of a business like rent, utilities, and salaries, excluding the cost of goods sold.

Depreciation Expense

The portion of an asset's cost allocated across its useful life, representing wear and tear, decay, or obsolescence.