Yield Management Is a Strategy for Maximizing a Firm's

question 116

Multiple Choice

Yield management is a strategy for maximizing a firm's

• A)supply.
• B)revenue.
• C)demand.
• D)production.
• E)operating costs.

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Definitions:

Revenue

The income a company generates from its business activities, typically from the sale of goods and services to customers.

Liabilities

Economic obligations or debts that a business owes to external parties, which must be settled over time through the transfer of economic benefits.

Accrual Basis Accounting

A method of accounting that records revenues when earned and expenses when incurred, regardless of when cash is exchanged.

Revenues

The income generated from normal business operations and includes discounts and deductions for returned merchandise.