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The Shoe Shop's Normal Rate of Mark-Up on Selling Price

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Short Answer

The Shoe Shop's normal rate of mark-up on selling price is 45%. What rate of markdown can the store offer on a pair of shoes normally priced at $140, and still realize a 20% rate of mark-up on cost at the sale price?


Definitions:

Cognitive Therapy

A type of therapy focused on changing negative patterns of thought to alter unwanted behavior patterns and treat psychological disorders.

Negative Self-talk

The act of talking to oneself in a harmful and derogatory manner, which can affect an individual's mindset and overall mental health.

Free Association

A psychoanalytic technique in which a patient says whatever comes to mind for the purpose of revealing unconscious thoughts and feelings.

Aaron Beck

A psychiatrist known for pioneering cognitive therapy, which focuses on changing unhelpful cognitive distortions and behaviors.

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