The Price of a 40-Ounce Bottle of Rum at a U.S

question 181

Short Answer

The price of a 40-ounce bottle of rum at a U.S. border duty-free store was US$19.95. At the same time, the price of a 750-mL bottle of similar quality rum in an Ontario liquor store was C$22.95. Using the Ontario price as the base, what is the percent saving (on the unit price) by buying rum at the duty-free store? (1 litre = 35.2 fluid ounces)

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Definitions:

Prospecting

The process of identifying and reaching out to potential customers for a business's products or services.

Direct Mail

A marketing strategy that involves sending physical promotional materials directly to potential or existing customers.

Potential Customers

Individuals or organizations that are likely to be interested in a company's products or services but have not yet made a purchase.

Marketing Methods

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