Examlex
All of the following are consumer-related data that comprise a direct marketing database (such as for a catalog) except which?
Cognitions
The mental action or process of acquiring knowledge and understanding through thought, experience, and the senses.
Incongruent
Referring to situations or elements that are not consistent or in harmony with each other.
Confirmation Bias
The tendency to search for, interpret, favor, and recall information in a way that confirms one's preexisting beliefs or hypotheses.
Information
Data that has been processed, organized, or presented in a given context to make it meaningful or useful.
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