Two Sources of Horizontal Conflict Are Common, Including When

question 90

Multiple Choice

Two sources of horizontal conflict are common, including when

• A) a manufacturer decreases its distribution coverage in a geographical area from intensive to selective.
• B) disagreements arise over how profit margins are distributed among channel members.
• C) manufacturers believe wholesalers or retailers are not giving their products adequate attention.
• D) a channel member bypasses another member and sells or buys products direct.
• E) dual distribution causes conflict between different types of retailers that carry the same brands.

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Definitions:

Contracts

Legally binding agreements between two or more parties that outline the terms and conditions of a transaction or arrangement.

Quality Standards

Established criteria or benchmarks that describe the characteristics of a product, service, or process to ensure it meets customer and regulatory requirements.

Inventories Classified

The categorization of stock or inventory based on various criteria, such as type, usage rate, or value, to ensure efficient management and control.

Bullwhip Effect

A phenomenon in supply chain management where small fluctuations in demand at the retail level cause progressively larger fluctuations in demand at the wholesale, distributor, and manufacturer levels.