Mike Morgan, a Sales Representative for a Major Food Service

question 347

Multiple Choice

Mike Morgan, a sales representative for a major food service distributor of Betty Crocker's Warm Delights, wanted to encourage larger purchases by his grocery customers. Morgan offered 10 percent discount for buying 1 to 49 cases of Warm Delights within a calendar month, 12 percent for 50 to 99 cases, and 15 percent for 100 or more cases. What type of discount was Morgan offering his customers?

• A) a seasonal discount
• B) a quantity discount
• C) a cash discount
• D) a trade discount
• E) a case allowance discount

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Definitions:

Autonomously

Acting independently or having the freedom to make one's own decisions.

Self-Determining

Having the power or capability to make decisions for oneself without external coercion.

Deliberations

The process of careful consideration or discussion aimed at reaching a decision or forming an opinion.

Personal Paternalism

The practice of limiting an individual's freedom or autonomy for their own good, usually within a personal or individualized context.