A Specialized Observational Approach in Which Trained Observers Seek to Discover

question 255

Multiple Choice

A specialized observational approach in which trained observers seek to discover subtle behavioral and emotional reactions as consumers encounter products in their "natural use environment" is referred to as ________ research.

• A) ethnographic
• B) cultural
• C) genealogical
• D) sociological
• E) physiological

---

Definitions:

Legal Sanctions

Penalties or coercive measures that are imposed by law to enforce compliance with legal norms and regulations.

Kin-Ordered Society

A society organized around family relationships, where social roles and status are determined largely by kinship ties rather than individual achievement.

Formal Political Power

Authority or influence that is recognized and sanctioned by laws and formal institutions, often involving governance structures and leadership roles.

Boko Haram

A jihadist militant organization based in northeastern Nigeria, also active in Chad, Niger, and northern Cameroon.