Which Form of Entry into a Global Market Makes a Firm

question 234

Multiple Choice

Which form of entry into a global market makes a firm the most vulnerable to harm regarding its brand name or reputation?

• A) direct exporting
• B) indirect exporting
• C) licensing
• D) direct investment
• E) joint venture

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Definitions:

Continuous Uniform Probability Distribution

A type of probability distribution where all outcomes in a continuous range are equally likely.

Rectangular

Pertaining to a shape or object whose surface has four right angles and the opposite sides are parallel and equal in length.

Standard Deviation

A measure of the amount of variation or dispersion of a set of values; quantifies the degree to which values differ from the average value.

Normal Distribution

A bell-shaped curve that represents the distribution of data around a mean, showing that data near the mean are more frequent in occurrence.