Figure 4-7 -VALS Creates Profiles of People Based on Their Primary Motivation

question 54

Multiple Choice

Figure 4-7
-VALS creates profiles of people based on their primary motivation and resources. In the VALS framework (Figure 4-7) , D refers to

• A) Ideals.
• B) Achievement.
• C) Self-Expression.
• D) Survivors.
• E) Innovators.

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Definitions:

Controlling Interest

Ownership of a sufficient portion of a company's stock to influence or direct the management and operations.

Amortization

The process of spreading out a loan or intangible asset cost over a specific period of time for accounting and tax purposes.

Goodwill

An intangible asset representing the excess value of a company over its tangible assets and liabilities, often arising from acquisitions.

Acquisition

The process of obtaining control of another company by purchasing its stock or assets.