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Why do some marketers feel that environmental forces are not entirely outside their influence?
Cigarette Case
A small box or container used to carry cigarettes, often made of metal or leather, and sometimes used as a personal accessory.
Systematic Desensitization
A behavioral therapy technique used to gradually reduce phobia or anxiety through the use of relaxation exercises and controlled exposure to the feared object or situation.
Hierarchy
A system or organization in which people or groups are ranked one above the other according to status or authority.
Fear of Elevators
A specific phobia concerning the fear or anxiety associated with using elevators, often leading to avoidance of them.
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