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Some Buyers Are Willing to Pay More for a Business

question 7

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Some buyers are willing to pay more for a business than what valuation methods determine its worth to be to avoid


Definitions:

Mass Mailing

A marketing strategy that involves sending large volumes of mail, often promotional material, to a wide array of recipients at once.

Meetup Group

A localized online platform that allows people with similar interests to organize and attend face-to-face events.

Entrepreneurs

Individuals who identify business opportunities and take the initiative to create and manage enterprises with the aim of making a profit or driving social change.

Local Chamber of Commerce

A form of business network whose goal is to further the interests of businesses in a locality.

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