Marketing Segmentation Focuses on Which of the Following Variables

question 45

Multiple Choice

Marketing segmentation focuses on which of the following variables?

• A)demographics
• B)market shares
• C)consumer behaviors
• D)profits

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Definitions:

Subscription Price

The cost at which existing shareholders can purchase additional shares of stock in a company, often at a discount to the current market price.

Market Price

The present trading value at which a service or asset is available for sale or purchase.

Rights Offering

An opportunity for current shareholders to purchase additional shares at a discount, before the company offers them to the general public.

Subscription Price

The amount that investors pay to purchase shares of a mutual fund or another similar investment fund.