A Grocery Chain Provided a Unique Way to Experience the Supermarket

question 54

Multiple Choice

A grocery chain provided a unique way to experience the supermarket by adding an iPad to shopping carts. When users placed common products in their cart, the display showed potential meal ideas with the other items on the shelves next to them. This increased sales by 20%. This is an example of which concept stated in the textbook?

• A) vision
• B) framing
• C) innovation
• D) bias

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Definitions:

Sexually Explicit Films

Movies that display detailed sexual content and activities designed for adult audiences.

Aggressively Toward Women

A pattern of behavior that includes physical, emotional, or sexual aggression directed specifically at women.

Short Prison Sentences

Incarceration periods that are relatively brief, often used for minor crimes or as part of plea agreements.

Frustration-Aggression Principle

The principle that frustration—the blocking of an attempt to achieve some goal—creates anger, which can generate aggression.