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Purposive sampling is used when:
Global Competitors
Businesses that operate and compete in multiple countries, confronting and adapting to different cultural, legal, and economic environments.
Innovation
The process of turning ideas into new or improved products, processes, or services, driven by a desire to solve problems or enhance existing solutions.
Social Capital
The networks of relationships among people who live and work in a particular society, enabling that society to function effectively.
SMART Goals
SMART goals are objectives that are Specific, Measurable, Achievable, Relevant, and Time-bound, designed to clarify ideas, focus efforts, and increase the chances of achieving them.
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