Which of the Following Statements Is Incorrect

question 143

Multiple Choice

Which of the following statements is incorrect?

• A) Of the three levels of planning, corporate strategy is the broadest.
• B) Business-unit strategy should be consistent with the corporate strategy.
• C) Marketing strategy should be consistent with both the business-unit and corporate strategies.
• D) Strategic planning begins at the marketing level and proceeds through business-unit and corporate levels.
• E) Strategic planning begins at the corporate level and proceeds through business-unit and marketing levels.

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Definitions:

Promissory Note

A Promissory Note is a financial instrument wherein one party promises in writing to pay a determinate sum of money to another, either at a fixed or determinable future time.

Specified Amount

The exact sum of money stated in a financial document or agreement.

Dishonored Note

A promissory note that was not paid at maturity by the issuer, resulting in a default.

Customer's Account

Refers to the record of transactions, credits, debits, and financial activities between a customer and a company.