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List and define two of the seven sins of memory.
Architecture
The art and science of designing and constructing buildings and other physical structures, focusing on aesthetics, functionality, and the spatial experience.
Prospect Theory
A behavioral economic theory that describes how people choose between probabilistic alternatives that involve risk, where the probabilities of outcomes are known.
Pricing
The process of determining the value that will be charged for goods or services.
Packaging
The materials and methods used to protect and present goods for distribution, sale, and use.
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