Scenario 5

question 60

Multiple Choice

Scenario 5.2 Use the following to answer the question.
Colin Jackson recently purchased Blue Waters Adventures, a kayak and canoeing rental business near the Chatsworth River in Arizona. Blue Waters Adventures had been in operation for five years and was located in an ideal area. Even though the winters in the area can be cold, kayaking and canoeing activities are generally popular year-round. After two months of operation, it became clear why the previous owners had sold the business. While the business appeared to be ideally located, sales were extremely disappointing.
Refer to Scenario 5.2. Besides administering the questionnaire, Colin observed people who went kayaking and canoeing on the Chatsworth River, making notes about their appearance and behavior. The type of data he collected is ____ data.

• A) indirect
• B) mechanical
• C) secondary
• D) primary
• E) direct

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Definitions:

Goblet Cells

Specialized epithelial cells that produce and secrete mucus onto mucosal surfaces, such as the respiratory and digestive tracts.

Endocrine Cells

Specialized cells that secrete hormones directly into the blood.

Produce Hormones

The biological process by which glands or organs synthesize and release chemical substances that regulate various body functions.

Ulcerations

The formation of open sores on the skin or mucous membranes, often resulting from inflammation or infection.