The Manager at a Local Recreational Vehicle Store, Off-Road Rage

question 94

Multiple Choice

The manager at a local recreational vehicle store, Off-Road Rage, believes the next two years will be difficult because of an economic recession. Using this forecast, he determines the effect on the industry's market potential and then estimates how his company's potential sales will look based on this outlook. This manager is using a ____ approach to estimating sales potential.

• A) breakdown
• B) recessionary
• C) buildup
• D) pyramid
• E) dimensional

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Definitions:

Titles

The names given to books, movies, articles, and other works of art or literature to identify and describe them.

Reader's Needs

The requirements or expectations of the audience that must be met by written or printed material to be considered useful or engaging.

Balance

The state of having equal distribution of weight, or the financial situation where debits and credits are equal.

Caption

A brief explanation or description accompanying an illustration, photo, or diagram.