Johnson & Johnson Learns About Consumer Needs by Understanding the Environment

question 8

Multiple Choice

Johnson & Johnson learns about consumer needs by understanding the environment in which a product is used and the different applications of the product. The company uses ____ as a research tool to gain this information.

• A) futurism
• B) social networking
• C) giveaways
• D) promotional events
• E) sponsorship

---

Definitions:

Jefferson

Thomas Jefferson, an American Founding Father, the principal author of the Declaration of Independence (1776), and the third President of the United States (1801–1809), known for his contributions to the principles of democracy.

European Conflicts

Historical disputes and wars that occurred within Europe, driven by factors like nationalism, territorial disputes, and political ideologies.

Neutral Trading

The practice of trading without favoring any side in a conflict, typically during wartime, to avoid military retaliation.

Caribbean Trade

The exchange of goods, services, and cultural influences among Caribbean countries and between the Caribbean and the rest of the world.