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Scenario 10.1 Use the following to answer the questions.
The Walt Disney Company is a master at incorporating all the unique characteristics of digital media into their website. They know how to appeal to all types of consumers and utilize the full potential of digital media. The Disney website immediately catches your attention with sights and sounds that come alive. Not only can you catch a glimpse of an upcoming movie, but it also connects you with your favorite characters from movies past. The website offers age-appropriate games and activities, including the ability to create a fairy-tale cottage. The Disney Parks have their own links, of course, along with Radio Disney, the Disney Store, family vacation packages, and an educator's corner. An adult or child can enjoy navigating through the electronic marketing of Disney.
Refer to Scenario 10.1. The Disney website has a special link for educators that allows them to download educational videos pertaining to various subjects and grade levels. Educators are asked to register online with further information about their needs. This is an example of
Detrimental
Causing harm or damage; having a negative effect on something or someone's well-being or status.
Personal Change
The process of evolving or transforming one's behavior, attitudes, or beliefs over time, often due to self-reflection or external influences.
Self-esteem
An individual's overall subjective evaluation of their own worth.
Expected Personal Loss
The anticipation of losing something of personal value, which could be a loved one, personal health, job, or financial security, often leading to emotional distress.
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