Scenario 11

question 152

Multiple Choice

Scenario 11.2 Use the following to answer the questions.
When Silk Soymilk began packaging its chocolate milk in single-serving sizes, the company chose drink boxes that did not need refrigeration. The boxes were only sold in shrink-wrapped sets of six. Single boxes were not available at grocery stores or convenience markets. Once the Silk chocolate product was selling well, they also began offering the Silk Soymilk vanilla flavor in the same type of packaging. The Silk Soymilk brand, logo, and look of the boxes were the same as its larger half-gallon versions. The only difference in packaging style was the color brown for chocolate milk and the color white for vanilla.
Refer to Scenario 11.2. Silk Soymilk probably increased demand for its single servings by facilitating increased consumption of the product through its practice of ____ packaging.

• A) innovative
• B) category-consistent
• C) handling-improved
• D) secondary-use
• E) multiple

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Definitions:

JApplet

A Java class for creating applets, which are small applications designed to run within a web browser or applet viewer.

HTML Document

A file containing Hypertext Markup Language (HTML) code, which is used to create and structure content on the World Wide Web.

Applet

A small application that is typically embedded in a web page and run in a web browser, now deprecated in Java.

HTML Pages

HTML pages are web documents structured using the Hypertext Markup Language, which defines the content and layout of information displayed in web browsers.