The Necessary Interaction Between Service Provider and Customer That Allows

question 81

Multiple Choice

The necessary interaction between service provider and customer that allows a service to be delivered is called

• A) customer contact.
• B) service exchange.
• C) marketing.
• D) relationship marketing.
• E) service contact.

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Definitions:

Rationalization

The process of replacing traditional and emotional thought with reason and practicality, often in the context of industry and bureaucracy.

Culture

The shared beliefs, customs, practices, and social behavior of a particular nation or people.

Evolutionary Psychology

A theoretical approach in psychology that attempts to explain useful mental and psychological traits—such as memory, perception, or language—as adaptations, i.e., as the functional products of natural selection.

Genetic Differences

are variations in the DNA sequences among individuals, which contribute to the diversity in physical traits and susceptibilities to certain diseases.