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Scenario 13.2
Use the following to answer the questions.
Kaycee Petit needed to find a new company to prepare her tax return this year. Kaycee looked in the yellow pages of the phone book and went on the Internet to find information about any tax preparers in the area. She found the names and numbers of several accountants, as well as the popular H&R Block and Jackson Hewitt. Since Kaycee has a somewhat complicated financial situation, she decided on using an accountant rather than the two popular companies. Kaycee found the websites of three of the accountants, but the other two were not on the Internet. She visited the offices of the three accountants who had websites. The first office was in a somewhat "seedy" part of town, but had a nice interior and a receptionist. The second office was in a nicer part of town, but did not have any employees other than the accountant, and had old furniture and old carpet. The third office was all around in better condition, and Kaycee felt better about its accountant, so she decided on him.
Refer to Scenario 13.2. When Kaycee visited the accountants' offices and used the look of the surroundings, as well as the office furniture condition in her evaluation of the service business, she was most likely using the elements of the ____ dimension of service quality.
PET Scan
A type of imaging test that helps reveal how your tissues and organs are functioning, using a radioactive drug to show activity.
MRI
Magnetic Resonance Imaging, a technique used in radiology to form pictures of the anatomy and physiological processes of the body.
Movements
Actions or activities involving change in position or posture of the body.
Brainstem
A part of the brain that controls basic life functions such as heart rate, breathing, and sleeping.
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