Which of the Following Are Personal Informal Exchanges of Communication

question 229

Multiple Choice

Which of the following are personal informal exchanges of communication that customers share with one another about products, brands, and companies?

• A) Guerrilla communication
• B) Word-of-mouth communication
• C) Buzz marketing
• D) Viral marketing
• E) Conversational promotion

---

Definitions:

Bisexual

A sexual orientation that involves emotional and/or sexual attraction to people of both one's own and other genders.

Essentially

At its core or in its most basic nature.

Humans

Refers to Homo sapiens, the species of bipedal primates to which all modern human beings belong.

Frustrated

Feeling of distress or annoyance resulting from unresolved problems or unmet needs.