In Creating the Advertising Message, Which of the Following Is

question 93

Multiple Choice

In creating the advertising message, which of the following is not recommended when creating a slogan?

• A) The slogan should be short.
• B) The slogan should be retained for a long period of time.
• C) The slogan should be accompanied by a spokescharacter.
• D) The slogan should be backed by a large marketing budget.
• E) The slogan should be memorable.

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Definitions:

Frontal Lobe

The frontal lobe is a region in the brain involved in decision making, problem solving, control of purposeful behaviors, consciousness, and emotions.

Temporal Lobe

A region of the cerebrum responsible for hearing, understanding language, and storing memories.

Occipital Lobe

The region of the brain located at the back of the head, responsible for processing visual information.

Brain Tumour

An abnormal growth of cells within the brain that can be benign (non-cancerous) or malignant (cancerous).