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Canon Inc Is Releasing a New Version of Its EOS Rebel

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Canon Inc. is releasing a new version of its EOS Rebel camera. As part of the launch, they have submitted a 2,500-word story to Popular Photography, a magazine for camera users. This is a public relations tool known as


Definitions:

Utility Function

A formula that quantifies the happiness or satisfaction received from consuming certain amounts and combinations of goods and services.

Endowed

Furnished or provided with a particular quality, ability, or asset.

Contract Curve

In an Edgeworth Box diagram, the locus of points representing the set of mutually beneficial allocations between two parties.

Edgeworth Box

A diagram used in microeconomics to show the distribution of resources between two consumers on a two-good world, demonstrating how trade can lead to Pareto improvements.

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