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If a Firm Fails to Address the Media and the Public

question 60

True/False

If a firm fails to address the media and the public during a major public relations crisis, it is likely rumors and misinformation will develop that could worsen the situation.


Definitions:

Environmental

Relating to or arising from the natural world and the impact of human activity on its condition.

Genetic

Relating to genes or heredity, the genetic factors can influence traits, behaviors, and diseases.

Stress

A physiological and psychological response to perceived challenges or threats in the environment.

Family Theory

A set of principles and concepts used to understand the dynamics, structures, and functions of families within a society.

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