A Positive CSR Image Can Work as a Buffer by Reducing

question 15

True/False

A positive CSR image can work as a buffer by reducing the risk of damage to brand reputation in the wake of negative publicity.

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Definitions:

Determined Behavior

Behavior that is purposeful and focused on achieving specific goals.

Self-control

The ability to regulate one's emotions, thoughts, and behaviors in the face of temptations and impulses.

External Variables

Factors outside of an individual's immediate control that can impact outcomes or behaviors.

Human Nature

The inherent characteristics, including ways of thinking, feeling, and acting, that all humans tend to have naturally, irrespective of societal influence.