Compared to Developed Countries, Segments in Emerging Markets Are

question 64

Multiple Choice

Compared to developed countries, segments in emerging markets are

• A)Enormous
• B)much courser, less fine level of segmentation
• C)harder to reach because media options are not as well developed
• D)less wealthy
• E)all of the above

---

Definitions:

Export Promotion Strategy

A governmental or organizational policy aimed at encouraging and supporting firms to sell their products or services abroad.

Comparative Advantage

The ability of an entity to produce a good or offer a service at a lower opportunity cost than its competitors, leading to more efficient trading opportunities.

User Fees

Charges levied for the use of a particular service or facility, often imposed by governments or businesses.

Elasticities

Measures of how much the quantity demanded or supplied of a good responds to changes in price, income, or other factors, indicating the sensitivity of demand or supply to changes.