All of the Following Are Pricing Strategies Used by Companies

question 178

Multiple Choice

All of the following are pricing strategies used by companies establishing prices of multiple products within a product line except

• A) premium pricing.
• B) price lining.
• C) captive pricing.
• D) bait pricing.
• E) penetration pricing.

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Definitions:

Experimental Psychology

A branch of psychology that studies the mind and behavior by using experimental methods.

Humanism

An outlook or system of thought attaching prime importance to human rather than divine or supernatural matters, emphasizing common human needs and seeking rational ways of solving human problems.

Cognitive

Pertains to the mental processes involved in gaining knowledge and comprehension, including thinking, knowing, remembering, judging, and problem-solving.

Safety

The condition of being protected from or unlikely to cause danger, risk, or injury.