With Respect to Brand Name Changeover Strategies, a _____ Strategy

question 90

Essay

With respect to brand name changeover strategies, a _____ strategy consists of somehow tying the global brand name to the local name.Eventually, the local brand is phased out.

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Definitions:

Corporate Social Responsibility

A business model that helps a company be socially accountable to itself, its stakeholders, and the public, by practicing ethical and sustainable business practices.

Sustainability Efforts

Initiatives aimed at promoting environmental stewardship, social responsibility, and economic viability for long-term benefits.

Tax Reform Laws

Legislation passed to amend or completely overhaul a government's tax system to improve its function or to provide economic incentives.

Fuel-Efficient

A characteristic of a vehicle or machine that uses fuel in an effective manner, resulting in more output per unit of fuel consumed.