Examlex
Direct exporting means that the company sets up its own export organization and relies on a middleman based in a foreign market.
Frequency
Refers to the number of times an action or event occurs within a specific period.
Advertisement
A promotion message or media content aimed at informing or influencing people to purchase or support products, services, or ideas.
Gross Rating Points
A measure used in advertising to indicate the size of an audience reached by a specific media campaign.
Impressions
The number of times an advertisement appears in front of the user.
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