There Are Five Identifiable Stages in the Evolution of Marketing

question 51

Multiple Choice

There are five identifiable stages in the evolution of marketing across national boundaries.The first stage is:

• A)global marketing.
• B)international marketing.
• C)export marketing.
• D)direct marketing.
• E)domestic marketing.

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Definitions:

Fiduciary

As a noun, a person having a duty created by his or her undertaking to act primarily for another’s benefit in matters connected with the undertaking. As an adjective, a relationship founded on trust and confidence.

Corporate Office

The main or headquarters location of a company where key managerial and executive activities are conducted.

Shareholders Consent

The approval or agreement of shareholders, often required for significant corporate actions.

Self-Dealing

occurs when a person in a fiduciary position acts for their own benefit rather than for the benefit of the beneficiaries.