An Optimal Decision Is One That Chooses

question 49

Multiple Choice

An optimal decision is one that chooses

• A)the most desirable alternative among the possibilities permitted by the resources available.
• B)the lowest cost method of meeting goals, without regard to quality or any other feature.
• C)among various possible goals and offends no one, so that all are equally happy.
• D)among equally important goals, and thereby avoids the "indispensable necessity" syndrome.
• E)among possible goals in such a way that spends as little money as possible.

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Definitions:

Monitoring Advertising

The process of tracking and analyzing the performance and effectiveness of advertising campaigns to ensure objectives are met.

Sales Promotion Activities

Marketing efforts designed to temporarily increase interest in a product or service and stimulate sales, such as discounts, coupons, and contests.

Sales Presentations

Talks or demonstrations designed to introduce a product or service to potential buyers, aiming to highlight its value and benefits.

Prospects

Prospects are individuals or entities that have been identified as having the potential to become customers, based on their needs and the solutions a business offers.