Three of the Following Are Questions That Arise When Considering

question 9

Multiple Choice

Three of the following are questions that arise when considering the standardization of an assessment instrument.Which question is not an aspect of standardization?

• A)Are all students being assessed over equivalent content?
• B)Are all students being judged on the basis of similar criteria?
• C)Are students' scores lower when points are taken off for spelling errors?
• D)Are time limits the same for everyone performing the assessment task?

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Definitions:

Brand Loyalty

The tendency of consumers to continuously buy the same brand's products over time, reflecting a strong preference and trust in the brand.

Brand Identity

encompasses the visible elements of a brand, such as color, design, and logo, that identify and distinguish the brand in consumers' minds.

Brand Extension

A marketing strategy in which a company leverages its established brand name for new products or product categories, aiming to increase its market share.