A Rightward Shift in the Demand Curve for a Product

question 209

Multiple Choice

A rightward shift in the demand curve for a product will ordinarily result from

• A)a decrease in the advertising budget.
• B)a decrease in the price of a competing product.
• C)an increase in consumer income.
• D)an increase in the price of a complementary good.

---

Definitions:

Revenue

The aggregate financial gain realized through the sale of products or services that constitute a firm's principal business activities.

Expenses

Costs incurred by a business in the process of earning revenue.

Accounts Payable

Amounts owed by a company to suppliers or vendors for goods or services received that have not yet been paid for.

Accounts Receivable

Accounts receivable represents the money owed to a company by its customers for goods or services that have been delivered or used, but not yet paid for.