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In the typical AC curve, the downward-sloping part is attributable to
Firm's Prestige
A measure of how highly a company or its products are regarded by customers, partners, and the market in general.
Revenue Streams
Different sources from which a business earns money from selling goods or providing services.
Consumer-Brand Relationship
The dynamic between consumers and brands, characterized by the depth of emotional connection and loyalty.
Strategic Outlook
A long-term planning perspective that helps organizations align their actions with their goals and adapt to changing environments.
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