Jetline Airways Regularly Emails Its Customers with Quarterly Statements of Their

question 22

Multiple Choice

Jetline Airways regularly emails its customers with quarterly statements of their earned frequent flier miles. Now, to save money, the company is going to stop mailing statements and ask customers to look up the information on the airline's website. Which of the following illustrates the most effective way to recast the situation as a positive message?

• A) This is your last Preferred Passenger paper statement.
• B) Next month onward, we will be unable to mail you frequent flier miles earned.
• C) New, convenient online statements will replace this quarterly mailing.
• D) Please check our website every time you need details about frequent flier miles earned.
• E) If you need updates about frequent flier miles earned, refer to our website.

Recognize the significance of damages in law.

Understand the doctrine of stare decisis and its influence on American jurisprudence.

Understand the concept and importance of the test-marketing stage in new product development.

Know the various cost-effective methods of test marketing.

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Definitions:

Compounded Semiannually

Interest that is calculated and added to the principal balance twice a year.

Equivalent Rate

The interest rate that would produce the same compounded financial result over a specific period as a differently compounded interest rate.

Compound Annual Rate

The rate at which a sum of money would grow if it were compounded once per year.

Mining Town

A community developed to house miners and is located near mining operations.