Kwame, a Marketing Director at an Athletic Apparel Company, Has

question 40

Multiple Choice

Kwame, a marketing director at an athletic apparel company, has written an email memo outlining the company's marketing objectives and strategies for the next quarter. Which of the following company employees is Kwame most likely to include in the list of those receiving a CC of his message?

• A) the purchasing agent who orders fabrics
• B) the assistant to the sales promotions manager
• C) the receptionist at the front desk
• D) the accounts payable manager
• E) the human resources coordinator

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Definitions:

Marginal Cost

The expense incurred from the manufacture of an extra single product or service.

Total Revenue

The total amount of money received by a company for goods sold or services provided during a certain period of time.

Profit Maximization

The approach a corporation takes to figure out the price and production level that brings in the most profit.

Profit Sharing

A company policy wherein employees receive a share of the profits of the business, which serves as a motivation and reward for their performance.